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Pjur Raises Its Profile.

By Krista Morrow, ANB

BERLIN – Earlier this month, Pjur representatives from the U.K., U.S., Europe, Asia, and Australia gathered at Venus to launch a brand new campaign and the newly redesigned pjur.com to the worldwide trade. It was a successful introduction: the booth swarmed with new and current customers alike. "At the Venus show, we have met customers with whom we already have a long-standing cooperation," says Pjur Group CEO Alexander Giebel. "Also, we gained new and exciting contacts for Pjur."

An eye-catching presentation lured the show's attendees to Pjur's booth, which operated in conjunction with brand management firm Lucom. Topped with a massive yellow dot, part of Pjur's distinctive logo, the space featured video screens showcasing the new website and numerous examples of the brand's merchandise displays. The functionality and practicality of the in-store displays garnered praise from attendees, who, says Giebel, appreciated Pjur's higher profile. "Even more consumers will become aware of Pjur's high-quality products and this will affect the market very positively to achieve profitable results."

Predicated on this year's auspicious showing, Pjur plans to return to Venus next year. "Our new campaign has been accepted well, and the fair was a great success," says Giebel. "We are ready for the next Venus show."

Developed to enhance your personal pleasure, Pjur personal lubricants, sexual enhancers, and hygiene aids are designed to make your sex more enjoyable and longer lasting. These products are safe for every day intimate and body care. Great products at great prices makes for a super value.